Motion Graphic for Read To Me

Animation, After Effects and Branding

This video sequence is designed to be shown prior to Read To Me events, setting the tone and drawing viewers into the creative world they’re about to experience. 

The animation follows a central character on an imaginative journey through the Read To Me events, highlighting the versatility of art and storytelling that defines the series. As the character moves through various scenes, the visual style shifts—celebrating the diverse range of artistic voices and mediums featured at each event.

Guided by the motion principles of consistency and secondary layered animation, the sequence maintains a unified visual rhythm while using layered movements to enhance depth, energy, and engagement. This creates a lively, welcoming intro that reflects the intimate, playful, and community-driven spirit of Read To Me.

Illustrations by Fionn McCabe.

Storyboards